Russell Athletic
Russell Athletic
Ohio Athletics Signs Five-Year Deal With Russell Athletic

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Aug. 31, 2007

ATHENS, Ohio - Russell Athletic and Ohio University, this week, officially signed an agreement that designates the world renown athletic performance brand as the "Official Team Uniform and Apparel" manufacturer of Ohio Athletics through 2012.  The five-year, all-inclusive outfitting agreement gives Russell Athletic, a subsidiary of Fruit of the Loom, exclusive rights as uniform and apparel provider for all Ohio University varsity teams and coaches in addition to category exclusivity for licensed apparel at stadium and arena concessions.

 

"Ohio University boasts some of the best athletes in the Country," said Russell Athletic President, Doug Kelly.  "We're extremely proud to be affiliated with a high caliber institution like Ohio University and proud to have their premier athletes wearing our uniforms."

 

"Ohio Athletics' partnership with Russell is a win-win for everyone associated with the Ohio Athletic family," said Ohio Director of Athletics Kirby Hocutt. "Our coaches and teams have been very pleased with Russell apparel and our fans will be pleased with the quality and availability of Russell merchandise. Russell will provide Ohio Athletics with a dedication and commitment to providing our student-athletes with the very best in competitive apparel."

 

ABOUT RUSSELL ATHLETIC

Russell Athletic is a subsidiary of Fruit of the Loom, Inc., a Berkshire Hathaway Company, with principle offices and manufacturing locations in Atlanta, Georgia and Alexander City, Alabama.  For more than 100 years, Russell Athletic has supplied America's athletes and teams with the latest innovations to help them perform at their best and is a leading supplier of team uniforms at the high school, college, and professional level.  Russell Athletic activewear and college licensed products are broadly distributed and marketed through department stores, sports specialty stores,  retail chains, and college bookstores.  For more information, log onto www.russellathletic.com.